Velas Resorts Press Room

Grand Velas Riviera Maya Introduces Signature Scent and On-Site Boutique In Partnership with Mexico's Premier Fragrance Brand Aromaria

Collaboration Brings Bespoke Olfactory Experience To Acclaimed AAA Five Diamond Resort 

Riviera Maya, Mexico (January 28, 2026) - Grand Velas Riviera Maya announces a collaboration with Aromaria, Mexico's premier luxuryfragrance brand, to create an immersive sensory experience for resort guests. The partnership introduces a custom Signature Scent for the property and marks the opening of an Aromaria boutique within the resort. This collaboration underscores both brands' commitment to elevating the guest experience through sensory design and creating memorable moments that extend beyond the traditional boundaries of luxury hospitality.

Aromaria, founded in 2014 by Ana Patricia Nikaido, specializes in crafting sophisticated interior fragrances that transform environments. The brand is the first Mexican luxury fragrance house to meet international standards using raw materials sourced from Grasse, France—the historic birthplace of haute perfumery. With retail presence in Mexico, the United States, and a flagship store on London's prestigious Regent Street, Aromaria has earned recognition for creating bespoke olfactory identities for luxury hotels, spas, and international brands.

The Signature Scent developed exclusively for Grand Velas Riviera Maya by Aromaria captures the essence of the Caribbean coastline with contemporary sophistication. The fragrance opens with invigorating top notes of sea salt with spicy accents and bright citrus elements. Its heart reveals marine notes complemented by wood and lemon, creating depth and harmony. The composition settles into a warm, elegant base of moss, musk, and tonka, leaving a lasting and enveloping impression throughout the resort.

The newly opened Aromaria boutique at Grand Velas Riviera Maya offers guests a curated selection of the brand's signature product line, including room sprays, artisanal incense, candles, and fragrance essences. Throughout the year, the hotel will offer seasonal workshops for guests.

The boutique will maintain a presence at Grand Velas Riviera Maya through 2026. For reservations or additional information on Grand Velas Riviera Maya, call 1-888-407-4869 or visit www.rivieramaya.grandvelas.com.

About Grand Velas Riviera Maya:

With the finest white sand beach in the Riviera Maya, the AAA Five Diamond Grand Velas Riviera Maya is an ultra-luxury All-Inclusive resort set on 206 acres of pristine jungle and mangroves. Guests can choose accommodations that are oceanfront, ocean view or in a Zen-like tropical setting, embraced by the flora and fauna of the Yucatan Peninsula's jungle. All 539 designer-like suites are exceptionally spacious, more than 1,100 square feet each, all with outdoor terraces, and some with private plunge pools. Eight restaurants, including six gourmet offerings, present a tour through Mexico, Europe and Asia. Cocina de Autor, at the hands of world-renowned celebrity chefs Bruno Oteiza and Mikel Alonso, holds a MICHELIN star and the AAA Five Diamond Award, the first restaurant in the world in an all-inclusive to win this latter prestigious distinction. Rated five-stars by Forbes, SE Spa is the region's largest spa sanctuary at more than 90,000 square feet, known for its authentic Mexican treatments and signature seven-step water ceremony. Other features include 24-hour Personal Concierge; 24/7 in-suite service; three swimming pools; two fitness centers; water sports; innovative Kids' Clubs and Teens' Club; Baby Concierge; Karaoke Bar; Koi Bar; Amat Cafe, and business center. The resort offers more than 91,000 square feet of meeting space and outdoor areas for events inclusive of a 31,000-square-foot Convention Center, able to accommodate up to 2,700 guests. Velas Resorts was built by Eduardo Vela Ruiz, Founding President of Velas Resorts. Juan Vela Ruiz is Chief Executive Officer of the company. For reservations or additional information please visit rivieramaya.grandvelas.com. Explore tips, recipes, lifestyle and travel trends, and the latest news about Velas Resorts on the digital mag: www.velasmagazine.com.